real-time nano marketing

Real-Time and The Rise of Nano-Marketing

The tracking and targeting of our online lives is no secret. Once we browse to a pair of shoes on a website, we are reminded about them in a retargeting campaign. Lesser known efforts happen behind the scenes to accumulate data and scan through it in realtime, delivering the perfect personalized campaign. Specificity and speed are converging to deliver nano-marketing. If you are a business leader, you’ll want to stay versed in these latest approaches. If not, as a consumer, you’ll likely...


big data changing

From Big to Now: The Changing Face of Data

Data is changing. You knew that. But the dialog over the past 10 years around big data and Hadoop is rapidly moving to data and real-time. We have tackled how to capture big data at scale. We can thank the Hadoop Distributed File System for that, as well as cloud object stores like AWS S3. But we have not yet tackled the instant results part of big data. For that we need more. But first, some history. Turning Point for the Traditional Data Warehouse Internet scale workloads that emerged in the...


MemSQL Design Principles

Design Principles at MemSQL

At MemSQL, we believe that every company should have the opportunity to become a real-time enterprise. We believe that data drives business, and that data management performance leads to successful business results. Specifically related to our products, we believe in: The Need for Performance To compete in a 24×7 business world, companies must be able to ingest data quickly, execute low latency queries, and support a large number of analytics users and data volume, all at the same time. The...


ml facial recognition

Machines and the Magic of Fast Learning (Strata Keynote Recording)

How can big data and machine learning be used for good? In our keynote at Strata+Hadoop World, MemSQL CEO Eric Frenkiel shared how we are working with Thorn to provide a new approach to machine learning and real-time image recognition to combat child exploitation. About Thorn Thorn partners across the technology companies and government organizations to combat predatory behavior, rescue victims, and protect vulnerable children. Thorn has to sift through a massive amount of images daily. Images...


ArcGIS, Spark & MemSQL Integration

This is a guest post by Mansour Raad of Esri. We were fortunate to catch up with him at Strata+Hadoop World San Jose. This post is replicated from Mansour’s Thunderhead Explorer blog ArcGIS, Spark & MemSQL Integration Just got back from the fantastic Strata + Hadoop 2017 conference where the topics ranged from BigData, Spark to lots of AI/ML and not so much on Hadoop explicitly, at least not in the sessions that I attended. I think that is why the conference is renamed Strata + Data from...


Machine Learning Facial Recognition

An Engineering View on Real-Time Machine Learning

About Thorn Thorn partners across the tech industry, government and NGOs, leveraging technology to combat predatory behavior, rescue victims, and protect vulnerable children. About Eric Boutin Eric leads an engineering team for MemSQL in our Seattle office. This is background information from Eric on our work with Thorn. How did you first get connected with Thorn? I was introduced to Federico Gomez Suarez, a volunteer working with Thorn, by a common friend. I was impressed by the work Thorn was...


Strata Talks

Five Talks for Solving Big Data Challenges at Strata+Hadoop World

Strata+Hadoop World in San Jose kicks-off next week on March 14, offering data engineers and business intelligence professionals a place to gather and learn about the most challenging problems, engaging use cases, and enticing opportunities in data today. MemSQL will be showcasing real-time data as a vehicle for operationalizing machine-learning, exploring advanced tools including TensorFlow, Apache Spark, and Apache Kafka. We will also be demonstrating the power of machine learning to effect...


Magic Quadrant

Gartner Magic Quadrant for Data Management Solutions for Analytics

The data warehouse as we know it has changed. Growth in data size and complexity, migration to the cloud, and the rise of real-time use cases are forces pushing enterprise organizations to expect more from their data warehouse. Evidence of this trend can be found in the latest Gartner Magic Quadrant Report, which has dropped data warehouse from its title and graduated to Data Management Solutions for Analytics. This change has resulted in an expansion of types of vendors covered, while also...


Faster Data Warehouse Track at Gartner Data and Analytics Summit

Gartner Data and Analytics Summit kicks off next week in Grapevine, TX where MemSQL CTO Nikita Shamgunov will showcase the power of real-time for Chief Data Officers who are faced with transitioning their data warehouse applications to the cloud. Gartner Data and Analytics Summit features 8 tracks that will address top challenges facing data and analytics leaders. MemSQL executives and Gartner Analysts will deliver sessions on the benefits of a faster data warehouse throughout the summit. Our...


Video: Building the Ideal Stack for Real-Time Analytics

Building a real-time application starts with connecting the pieces of your data pipeline. To make fast and informed decisions, organizations need to rapidly ingest application data, transform it into a digestible format, store it, and make it easily accessible. All at sub-second speed. A typical real-time data pipeline is architected as follows: Application data is ingested through a distributed messaging system to capture and publish feeds. A transformation tier is called to distill...